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Journal - 15

Journal

  1. The Psychology of Surprise and Delight in Employee IncentivesEmployee incentives are often discussed in terms of cost, participation rates, and redemption data. Those measures matter, but they do not fully explain why…
  2. How to price promotional products for a stronger profit marginPromotional products can generate attractive revenue, but sales volume alone does not guarantee a healthy return. Custom apparel, branded drinkware, bags,…
  3. Using video to make your employee benefits package stand outA strong benefits package can influence whether a candidate applies, accepts an offer, or chooses a competing employer. Yet many organizations present their…
  4. Building Loyalty Programs That Reflect Brand ValuesA loyalty program is more than a points ledger or a discount mechanism. It is a recurring set of promises between a brand and its customers, employees,…
  5. Understanding the regulatory landscape for incentive travel programsIncentive travel can motivate performance, strengthen relationships, and create memorable experiences for employees, sales partners, and customers. Yet the…
  6. How to Automate Employee Anniversary Rewards Without Losing the Human TouchEmployee anniversaries are meaningful moments in the employment journey. They give businesses a chance to recognize loyalty, celebrate contribution, and remind…
  7. Tangible and digital promotional products for modern brandsPromotional products remain a practical way for businesses to create recognition, strengthen relationships, and keep their brand visible after a meeting or…
  8. What B2B professionals look for in a membership platformB2B professionals in gift cards, employee incentives, loyalty, rewards, promotional products, and benefits need more than a company listing. They want a…
  9. Building Authority Through Media Features In The Gift Card IndustryTrust is a commercial advantage in the gift card industry. Buyers, employers, loyalty teams, retailers, and technology providers want to work with companies…
  10. Best practices for onboarding new partners into your supplier networkA strong supplier network gives companies access to dependable products, fresh ideas, competitive terms, and new routes to market. In the gift card, employee…
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