Consumers turn to gift cards to help mitigate the cost-of-living rise
A quarter (25%) of consumers concerned about cost-of-living pressure are turning to gift cards to help control spending October 19th, 2022 - London - Despite governments across Europe implementing measures to mitigate the cost-of-living crisis, consumers are still facing ongoing challenges. For many, this means redirecting limited disposable income into everyday living costs and turning to gift cards as a means of budgeting. When it comes to current macroeconomic pressures, new research finds the number one concern across Europe is food prices, followed closely by inflation. Additionally, an overwhelming 50% of those surveyed were concerned by fuel and utilities costs.
